A New York Designer Relishes the Universal Look of Toothpaste Tubes

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Toothpaste is like Elvis. Or so says Tucker Viemeister, an industrial designer who has collected more than 200 tubes of toothpaste from his travels around the world and displays them on the bathroom walls in his Manhattan loft.

When 66-year-old Mr. Viemeister began the collection in the mid-1980s, “success in design was like being Elvis,” he says. “The pinnacle was to design stuff that everyone would want, rich, poor, old, young, anywhere in the world.”

And toothpaste is a global thing, says Mr. Viemeister. “Everyone has tubes, but there’s different toothpaste inside.”

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